Agadir Travel Guide
Southern Morocco’s Resort
The Atlantic coastal town of Agadir, it has to be said, has none of the charms of traditional Moroccan towns. It is not typically Moroccan and has a very different appearance and atmosphere in contrast to Essaouria. That said Agadir is Morocco’s premier beach resort and extremely attractive in a 21st century way and situated south west of Marrakech and south of Essaouria.
It is most definitely more European in appearance and atmosphere in contrast to the medieval charm of Essaouria. However with 10km of beautiful sandy beach to sink your feet into, amongst other things, Agadir also has much to offer, just not ancient medina’s, historic monuments or souks. It is an area of Morocco that would not look out of place on the Costa Del Sol, it is Morocco’s ‘playground resort’ and that’s no bad thing Moroccan style.
The original town of Agadir has been completely rebuilt after a devastating earthquake back in the 1960’s. However please have no fear, no activity has since been registered! There are still the ruins of a 16th century Kasbah standing guard over the modern part of the north town which offer you lovely views over the bay and along the coast.
Beaches, Boulevards & Bars
Beautiful gardens and parkland separate the residential area from the luxury hotels which border tree-lined promenades, boulevards and the beach. There are also numerous restaurants, cafes, bars and nightclubs, in addition to a large selection of shops and a small colourful souk. You will find 4km from the city centre and built as a reproduction of a traditional medina, the artisan Medina d’Agadir. A lovely shady spot to spend some time on a hot Moroccan day.
Sporting Agadir
Agadir is also the place to visit if you like a wide variety of watersports including windsurfing and surfing, paragliding, jet skiing, and just further along the coast, North of Agadir, there are excellent surfing and body surfing opportunities on offer at the laid-back beach resort of Taghazout.
Nearby there are also four excellent golf courses ranging from 9 to 36 holes, therefore Agadir is indeed a sports enthusiasts town!
Camels By The Sea
It is worth mentioning that camels are not only to be found in the desert regions. In Agadir and Essaouria you can take a relaxing horse or camel excursion along the beaches or alternatively just view the scene as another fantastic photographic opportunity!
Agadir is representative of ‘new’ Morocco. However like Essaouria, it is a town that boasts beautiful beaches, those same sparkling blue Atlantic waters and you will experience the same warm Moroccan hospitality here, to be found elsewhere in Morocco.
The coastal and beach towns of Essaouria and Agadir, in their own very different and contrasting way, offer a colourful, beautiful and relaxing mix of Moroccan traditions in settings both ancient and modern.
A Foot In Both Worlds
Not to be overshadowed by the shiny and the new aspects of Morocco, traditional Morocco crowds back around the roadsides just South of Agadir
Should you wish to spend time with a foot in both the modern and ancient world of Southern Morocco, you need not travel far from Agadir to do so.
Let the time warp begin!
Our Award-Winning Service
My now wife is Moroccan, and we wanted to organize a pre-wedding trip for our friends and my family members who wanted to take in the sights before our wedding in Marrakech. The group quickly ballooned beyond our wildest expectations with 63 people wanting to join in! We had made arrangements with a different tour company who mysteriously cancelled on us several months after we thought everything was all set. We scrambled at short notice to find another tour company and are so happy we found Mor'hara. I will never forget! I cannot recommend this company enough for large or small group travel.
Steven M - Morocco / USA
My sister and I had talked about visiting Morocco for several years. How lucky we were that she found Mor'hara Morocco Tours. Our 10-day trip was planned in detail with assistance from Liz and from the first day that we were picked up at the airport by Hassan we set sail on a fabulous journey through Morocco. Camel riding into the desert, traversing the Atlas Mountains, shopping in Marrakech, tasting all kinds of exotic foods, interacting with local people and their children - day after day of wonderfully exciting activities. Hassan was the ideal guide- informative, funny, engaging. This adventure was truly the trip of a lifetime.
Gerri L - USA
The experience Morhara Morocco Tours provided us was "simply" unforgettable. Perfect from all service perspectives (logistics, 4x4 vehicles, amazing accommodations and in the camp, cultural content, routes, spectacular food, personnel, flexibility and security) and more importantly to me, everything was handled with care, love and passion by Hassan, our guide and leader of the tour. Hassan was great, generous and seemed to be driven by the ambition to make this tour an outstanding event for all us. We are deeply thankful and happy with your services.
Marcelo L - Brazil
I don't even know where to start! Hassan was an incredible guide, translator, driver, coordinator during our entire time in Morocco. We were female travelers and felt very safe with Hassan and had a great time from start to finish. The desert tour was unforgettable. We learned how to cook tajine, rode camels, climbed sand dunes, saw beautiful Kasbahs, went off-roading, and glamped like pros! We had a wonderful, surreal experience and I would 100% recommend Hassan and Liz's company. Our trip exceeded my expectations and it was all thanks to Hassan and Liz at Morhara.
Jennifer W - USA
I contacted Morhara due to their great reviews and I couldn't be happier with my decision. We had a once in a lifetime experience. The trip was well paced and included the flexibility you need travelling with young children. A lot of the success of the trip was due to our lovely driver Hafid, my children and my husband and I all loved him! In turn his love for his country, especially the Sahara, was infectious and we truly felt like we saw the real Morocco. We can't wait to come back when the children are older, Morocco is such a beautiful, friendly country.
Cleo W - UK
As a group of 5, we spent wonderful 11 days in Southern Morocco. From the very first contact, we were pleased with the personalized contact and arrangements of our private tour and then... we arrived in Morocco and it was even better! Hassan who was guiding us proved to be extremely friendly, helpful and informative and made us feel relaxed and comfortable during the whole journey. If you are looking for a first-class service and personalized, friendly assistance while in Morocco I can clearly recommend you get in touch with Liz and Hassan of Mor'hara Tours. Thank you both for all your efforts and fantastic holiday we had on and off the 'beaten' visitor track!
Jacek A - Poland
My husband and I just got back from our holiday in Morocco, and we had the best time, thanks to Mor'hara. During the planning process, Liz and Hassan (owners) are extremely responsive and provided comprehensive information. Now that we have travelled with them, I am even more supportive of their business and we greatly enjoyed our time with Hafid, our driver. I would highly recommend traveling with Hafid and Mor'hara. Even though we only interacted with Liz and Hassan via e-mail, I feel like part of the family. Thank you team Mor'hara for the amazing experience and memories!
Akikio I - USA
This is the company to hire if you want an authentic and unforgettable experience in Morocco. Hassan will go out of his way to make you fall in love with Morocco. Our experience in the Sahara was exceptional. We never once felt lost or out of place as Hassan made sure to make us feel like Morocco was our home too. We didn't feel like we were over paying, and every recommendation came with genuine intention for us to have a once in a lifetime experience in Morocco. I wish we had more time to see the entire country with this tour company.
Parastoo B - USA
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